This public example uses anonymized test data to show what a complete report can look like. Names, company details, and business numbers have been adjusted for privacy.
Role: Head of Growth
Company stage: Early SaaS company with paying customers, but uneven new-customer growth
Founder concern: The candidate may be packaging team outcomes as personal ownership, or may be using impressive metrics without a clear story behind them.
The resume says:
Led a growth process rebuild and increased trial-to-paid conversion by 30% in six months.
This line is worth questioning because it combines three things you need to clarify: the starting baseline, the candidate's personal ownership, and how the 30% increase was calculated.
A credible answer usually includes:
Keep probing if the answer:
Minutes 0-3: Ask the candidate to restate the project context and goal.
Minutes 4-8: Probe the 30% number, baseline, and personal ownership.
Minutes 9-12: Ask for one failed experiment to see whether they were really involved.
Minutes 13-15: Ask what three data views they would inspect in their first week at your company.
After the interview, paste the candidate's answers back into RoleProbe and review: